DYLAN'S CANDY BAR

Candies, candies, and more candies! Working with Dylan's Candy Bar is a sweet adventure that never ends. From branding to UI/UX, we bring creativity to every project. We design their website, craft engaging email campaigns, and create social media graphics. Additionally, we develop comprehensive style guides and collaborate closely with the ecommerce team to build new, engaging pages with innovative functionality. We've also worked on retail window graphics for multiple retail locations, ensuring their digital and physical presence is as delightful as their treats!

SERVICES:

• UI/UX & Visual Design
• Email Design & Integration
• Branding/Style Guide
• Shopify Integration
• Retail Graphics

We redesigned dylanscandybar.com's e-commerce pages and sections to optimize conversions. Our work included revamping the home page, product listing pages, product detail pages, cart drawers, product widgets, and more. By focusing on user experience and seamless functionality, we aimed to enhance the shopping experience and drive higher engagement and sales.

We also worked closely with the founder, Dylan, and the internal creative team to update the branding guidelines. This comprehensive update encompassed refreshing graphical elements globally, including logos, colors, and typography. We ensured the new guidelines added rules for consistency across all channels, maintaining a cohesive and recognizable brand identity.

EMAIL TEMPLATE UPDATES:

• Shopify Notifications
• Klaviyo: Welcome Series
• Klaviyo: Browse & Cart Abandonment
• Klaviyo: Seasonal

Additionally, we created retail designs specifically for window graphics and wall art, enhancing the visual appeal of their physical stores.